Over the next decade and beyond, a combination of forces will transform the world as we know it. Global economic advantage is being redistributed and several economic certainties from as recent as 2007 now seem extremely distant. Rising life expectancy is rapidly altering the calculations of product and service providers as well as impacting the face of tomorrow’s workforce. Rapidly evolving social attitudes, enabled and at times underpinning technological innovation are changing the needs, wants and expectations of customers and employees alike. As a result, the business landscape and the boundaries of the ‘new normal’ are being rewritten by intense competition, disruptive and at times enabling technologies and new entrants with surprising business models.